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Marketing --- 2012-2013二

  发布于2013-04-18   教育   公开   参与人数:0   已关闭
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The requirement:
To write a report to analyze a product of a brand with reference of "4 Ps" theory with no less than 200 English words.
 
"4 Ps"analysis must include:
1. The quality and  functions of the procuct and how they satisfy the customers' needs.
2. The pricing strategy.
3. The channels to sell the product and the product coverage.
4. The advertising and sales promotion of the product.
 

Please present your presentation on class on May 9th, 2013.

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